Journal of Business and Management Dynamics

Articles

• Is there a relationship between race and the elements of the extended marketing mix in buyer decision-making? – exploring a fastfood chicken retail brand in Gauteng

  Mornay Roberts-Lombard, Glen Madiba

• SUSTAINABLE COLLABORATION IN HIGHER EDUCATION: THE CASE OF THE CAPE PENINSULA UNIVERSITY OF TECHNOLOGY (SOUTH AFRICA) AND FONTYS UNIVERSITY (NETHERLANDS)

  D Bell, M M Cuypers